Some observations from readers and Buzz…feel free to comment.

If you experience issues with your meal or service, please don’t wait til you leave or, as happened at Farm House Cafe, write an anonymous two page scorching letter about the scallop dish they ate.  Had Olivier Bioteau, the chef/owner been aware at the time of the meal, he could have replaced the errant dish and could have dealt with the diner at the moment.  By not expressing (nicely, by the way) the problem when it happens, everyone loses.  And, restaurants and their owners always like to hear good comments also. (Side note:  Farm House Cafe will be closed Labor Day weekend from Sunday dinner to reopen for dinner on Wednesday, September 8).

Shishito peppers seem to be the current darling of local chefs.  The summer pepper is small and thin-skinned, not really hot and usually served in Japanese restaurants as an appetizer (peppers flash fried in a tiny bit of oil and cooked to just barely scorch the skin, then served with sea salt or topped with bonito flakes).  Buzz ate them at Searsucker (called so over cleverly “no shoshiito schoos”)  and heard from a reader about them at Bali Hai.

Trader Joe’s now carries coconut water, a good mix of electrolytes, with no additives that Buzz can attest, tastes good.  It comes from the water of green coconuts and is considered to be quite a healthy drink.  If you’d like to buy fresh green coconuts and coconut trees, check out Florida Coconuts, a company that grows and ships the coconuts nationwide.

The New York Times Op-Ed piece, Math Lessons for Locovores is worth the read and certain to provoke discussion.  If you’ve not encountered an interesting site called Grist, it has a good vitural roundtable discussion addressing this Op-Ed story.

The recent Union-Tribune front-page story by Peter Rowe features a good insight about the sad state of San Diego’s fine dining food scene.  It’s worth the read along with the eight comments and three letters to the editor including one from a guy who writes about restaurant management and service.

Buzz would add to Rowe’s story the elements of restaurant management and service (far too casual and rarely spot on), local media that rarely critically evaluates a restaurant and the many wannabe inexperienced “reviewers” who populate Yelp and Chowhound–many with price and quantity their only markers. As a result, diners miss understanding the finesse a chef needs to execute something more than a burger or what elements make truly fine service–and mediocrity becomes the given. Some of this may also be an issue of age and demographics, as baby boomers seem more interested in trying new foods as this article notes.

Service, in many cases, tends to be better at our ethnic restaurants where rarely a server announces his name A savvy diner (or an out of town food critic) with knowledge of superior service would likely cringe if the server introduced himself to the table with a “hi, my name is…” as continuously happens in San Diego. Even at a recent dinner at 1500 Ocean (a Buzz fav) that featured a high understanding of quality service and top-notch food, that one seemingly trivial and irritating announcement came from our server.

Sure we live in a casual spot, but that doesn’t mean the service needs to be on a first name basis.  The month-old Jimmy’s Famous American Tavern, a casual, comfortable and bustling dockside eatery comes with good tavern food and a five-star management team (Royal Hawaiian, Ritz-Carlton).  Service is attentive and in the five times Buzz visited, the server never mentioned his name.  You can ask if you choose to know.

Then there are the awards Rowe doesn’t mention.  San Diego’s idea of restaurant awards centers on two mainstays: San Diego Magazine’s yearly mentions with the critics and people’s choice awards…some hit the mark, though others are nothing more than a popularity contest.

Consider also the hilarious Gold Medallions given by and for members of the San Diego Chapter of the California Restaurant Association. A restaurant must be a member to even think about being nominated—and the same ones are nominated year after year. There’s nothing wrong with handing out insider awards such as “best hamburger” winner In-N-Out one year, though the next year the category changed and they won for “best fast casual”.  It’s ok to be part of a club, just don’t advertise it to the world so that diners believe these restaurants are the best in the county. Buzz wrote about this in 2007 and not much changed in 2008 or 2009.  The 26^th Annual awards dinner will be held June 1.

Nor does it help that the few talented chefs mentioned in Rowe’s piece get very little, if any, local critical reviews. Good reviewing helps the dining public gain knowledge of food and service. That barely 100 people showed up to hear Frank Bruni (the ex-food critic for the New York Times) seems to indicate how so many care so little about how San Diego is seen (or not, as is the case) as a national player in the restaurant scene.

Some chefs, such as executive chef Bernard Guillas at The Marine Room, write a book, Flying Pans: Two Chefs, One World and then do their own PR for the restaurant as well as the book. Guillas just returned from New York events where he launched the book at a dinner for top dining and hospitality editors at the renowned Café Boulud (where ex-San Diego chef Gavin heads the kitchen). Most restaurants in San Diego do not have public relations firms (or a budget for such) to consistently pitch national media.  The standout is, as Rowe mentions, Addison where the chef was among twenty semi-finalists for the Beard Awards this year–due in great part to the hard work of a good PR firm that enlightens the national restaurant media.

Ask any public relations person in this town how many meals they comp to reviewers, and most will say they comp all the time. If not comped, then the reviewer may let the restaurant know they will be in, allowing the restaurant to put its best food and service forward—not necessarily the same for the general public.  (Full disclosure:  Buzz always pays for meals and expects the same service as the rest of the restaurant).  Steve Silverman, a longtime San Diego reviewer, believes “locals who moan that we’re not like New York should get over it and embrace the restaurants we do have.” Others say our food fits the laid back culture of the city and we ought not worry about national media recognizing our chefs.  What do you think?

UPDATE:  Here is the second installment from The Times with more hints for a restaurant.  Note that the blogger is opening a restaurant.  Buzz believes there are numerous positive tips for all involved in the restaurant arena–servers, management, and even customers.

So San Diego’s diners, how well do our restaurants hold up to the blogger’s thoughts?  And perhaps San Diego’s restaurateurs might create their own list for customers!   Consider also, that the first installment topped the most e-mailed list for days at the paper which would make one wonder if they care more about food on the east coast than we do in “Sand” City as a commenter noted below.  Chime in here, you all can’t be out surfing!

Just read a terrific little piece in The New York Times about what restaurants should and shouldn’t do. It’s a list that ought to resonate with diners as well as management and servers in San Diego–a town that wants the food savvy world to take note of their up and coming chefs.  But even good chefs can’t help a restaurant if the management doesn’t understand why most diners want to experience a meal with well-trained servers in a pleasant, congenial atmosphere be it a hole- in- the- wall or fine dining establishment.

As Buzz noted many times, good service isn’t about a server telling me his or her name (you aren’t going to be my new BFF).  Nor is it proper for servers to clear a table, when, as happened to me while eating with three friends, all that was left on the table was my unfinished plate (even the glasses disappeared).  After that who would want to finish a perfectly good pasta dish? And, yes, I mentioned it to the owner who knows better.

When it comes to service, San Diego’s pervasive “mañana”- “let’s go surfing” attitude could be one reason Frank Bruni (former restaurant critic of The Times) commented, during a recent appearance here, that San Diego isn’t known as a food town.

So what do you think?  Let’s hear from you.